privacy policy

Last updated: 29.03.2026

1. Introduction

Welcome to The Perfume Stylist’s privacy policy.

We respect your privacy and are committed to protecting your personal data. This policy explains how we collect, use, store, and protect your personal information when you visit our website, place an order, or contact us. It also explains your rights under UK data protection law.

This website is intended for UK customers only and is not directed at children.

2. Who we are

The Perfume Stylist is operated by Isabelle Langlois, who is the data controller responsible for your personal data.

Contact details
Email: isabelle@theperfumestylist.com
Location: London, United Kingdom

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO). We would, however, appreciate the opportunity to address your concerns first.

3. The data we collect

We may collect and process the following categories of personal data:

  • Identity and contact data such as your name, billing address, delivery address, email address, and telephone number
  • Transaction data including details of purchases, orders, payments, and refunds
  • Technical data such as IP address, browser type, device information, and website usage data
  • Marketing and communications data including your preferences for receiving marketing from us

We do not intentionally collect special category data.

4. How we collect your data

We collect personal data through:

  • Direct interactions, for example when you place an order, contact us, or sign up to emails
  • Automated technologies, including cookies and similar tracking technologies
  • Trusted third-party providers, such as payment processors, delivery partners, website hosting providers, and analytics tools

5. How we use your data and our legal basis

We only use your personal data where the law allows us to. Most commonly, we use it on the following legal bases:

  • Performance of a contract: to process and deliver your order, take payment, and provide customer support
  • Legal obligation: to comply with tax, accounting, and consumer law requirements
  • Legitimate interests: to operate, protect, and improve our website and business, provided your rights do not override those interests
  • Consent: for analytics cookies and email marketing where consent is required


We use your personal data to:

  • process and deliver your orders
  • manage payments, refunds, and customer service
  • maintain website security and performance
  • improve our website and customer experience
  • send marketing communications where you have opted in

6. Cookies and tracking technologies

We use cookies to ensure our website functions correctly and to understand how visitors use our site.

Cookies fall into the following categories:

  • Strictly necessary cookies required for core website functions such as security, shopping basket, and checkout
  • Analytics cookies which help us understand website usage and improve performance

Analytics cookies are only set with your consent via our cookie banner. You can manage or withdraw your consent at any time using the cookie settings available on our website.

For more information, please see our Cookie Policy.

7. Marketing

We will only send you marketing communications if you have opted in, or where otherwise permitted by law.

You can unsubscribe at any time using the link in our emails or by contacting us directly.

We do not sell or rent your personal data to third parties.

8. Data sharing and third parties

We may share your personal data with trusted service providers who help us operate our business, such as:

  • website hosting: SiteGround
  • payment processors: Paypal, WooPayment, Stripe, Klarna
  • delivery partners: Royal Mail
  • analytics providers: Google Analytics
  • email marketing platforms: Brevo

These providers only process your data on our instructions or for their own lawful purposes in connection with the services they provide.

Some providers may process data outside the UK or EEA. Where this happens, we ensure appropriate safeguards are in place in accordance with UK data protection law.

9. Data security and retention

We take appropriate technical and organisational security measures to protect your personal data.

We retain personal data only for as long as necessary for the purposes for which it was collected, including legal, accounting, tax, and reporting obligations. For example, we may keep order and transaction records for up to 6 years where required for tax and accounting purposes.

10. Your legal rights

Under UK data protection law, you have rights including the right to:

  • access your personal data
  • correct inaccurate or incomplete data
  • request erasure of your personal data
  • object to processing
  • request restriction of processing
  • request transfer of your data to you or another provider
  • withdraw consent at any time where processing is based on consent
  • lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of your rights, please contact us at isabelle@theperfumestylist.com.

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